People still buy from businesses they trust. Now they ask AI first.
When a buyer asks ChatGPT who to call, AI gives one answer, not ten links. AI Trust Signals shows you why AI recommends some businesses and skips others, then we help you become the one it picks.
Don’t take our word for it. Ask AI.
Pick your industry. Pick your town. We’ll show you who AI is recommending there right now, next to the Google rankings you’ve spent years earning.
The way people find you changed.
Google gave buyers ten links.
For twenty years the game was rank high and get the click. You know that game. You’ve probably paid people to play it.
AI gives them one answer.
Now buyers ask ChatGPT and Gemini who to trust. AI hands back a name or two. There is no page two.
If it’s not you, you never know.
The buyer never sees your site and never calls. You lose jobs to a list you didn’t know existed.
Showing up in AI and getting recommended are two different things.
Being cited is not the same as being trusted.
AI doesn’t recommend the business that shows up the most. It recommends the one it trusts the most, because the person asking is about to spend real money. And trust runs on things you can actually build: whether AI can read your site, whether you’ve answered the questions real buyers ask, whether your reviews and proof are easy to find, and whether your good name shows up beyond your own website.
Almost nobody works on these things. That’s your opening.
Your opening is knowing, and nailing, the proof points that AI prefers.
Three steps. You pick the speed.
See it. Free.
Type in your industry and your town. Watch who AI actually recommends. No signup, no card, no sales call.
Fix it. $25 a month.
Your AI Trust Signals report shows why AI skips you. The Workbench walks you through the fixes, in order, with plain instructions at every step. Try everything free for 10 days.
Or we fix it for you. $5,000 one time.
See the plan and want it handled? Our software does the heavy lifting and our people handle the judgment calls. Done in weeks.
Plain words. Real answers. One score.
Your AI Trust Signals Score
One number that tells you where you stand, built from 19 signals AI checks before it recommends anyone. Click any signal and see, in the AI’s own words, how you earned your score.
Virtual Buyer
Set up a buyer like your real customers, and watch them shop. We ask ChatGPT, Gemini, and Perplexity the questions real buyers ask, then show you who got recommended and why. Built on the proven Big 5 framework from They Ask, You Answer.
The Workbench
Your fix-it list, in order. Every signal comes with simple step-by-step instructions for exactly what to change on your site and beyond it.
Your Reputation Readout
See every source AI uses to build answers about your business and your AI Trust Signals. We help break your citations down into what you own, what you can influence, and what you earn from 3rd parties.
The gatekeeper changed. The buyer didn’t.
Marcus Sheridan spent twenty years teaching businesses one thing: answer your buyers’ real questions honestly, and they’ll trust you with their money. That advice built thousands of businesses back when Google was the gatekeeper. Now AI is the gatekeeper, and it rewards exactly what Marcus has taught all along.
He isn’t chasing AI. AI caught up to him.
From owners like you
"Loving the Marcus AI via AI Trust Signals. It's informative, to the point and quite funny at times."
"As a solopreneur, I'm anticipating this to make my life SO MUCH EASIER because it will tell me where I'm doing well and where to improve so I can work WITH AI instead of feeling so far behind."
"I loved being an earlier adopter of They Ask, and I now feel I can have the same level of confidence that the results will continue to improve with AI. The reassurance that this information is coming from such a source that I know and trust is huge."
"Your work on AI Trust Signals gives leaders a measurable way to see where they stand and where they are vulnerable. I will be running our own score, and I will be encouraging my clients to do the same."
